OUR INSTRUCTORS

Our Instructors are experienced veterans of the industry with real world ring time and wins under their belts.

​​​​​ALEXANDRA STRICKLAND
- Owner/Coach

Alexandra competed in boxing at a high level from the age of 18 to 24. She took 2 years off (2011-2013) to raise her new born daughter. She has 25 fights under her belt.  Alexandra was a 2x Provincial Champion,  2x Western Canadian Champion, Silver Medalist at the Canadian National Championships and attended the Olympic Trials in Montreal. She was also was awarded "Best Elite Female Boxer" in 2015. 

Alexandra believes boxing can benefit anyone no matter their fitness level, age or gender. Boxing has helped shape her life and she will always be dedicated and passionate for the sport of boxing.

Currently, Alex is in her second year at Camosun College, studying kinesiology. She’s passionate about using her knowledge of the human body to improve athletes’ performance and keep them injury-free.

As a trainer, Alexandra strives to maintain a fun energetic environment, keeping you motivated, uplifted and empowered while learning the sweet science of boxing!

JASON HEIT
- Owner/Coach

Jason Heit was born with a boxing bloodline. Family members Tony LaBarbara and Tony Ventura were successful professional fighters based out of his hometown Buffalo, New York. Jason moved to Victoria in 1988. His first competition was in the 1990 Island Tough Man contest which he won at 17 years old by knocking out 3 men in one night. After winning the contest he began competing in amateur boxing.

Jason quickly tore through the Canadian amateur ranks winning Bronze Gloves, Silver Gloves, Golden Gloves, The Diamond Belt, BC Provincial light-heavyweight title and the Canadian light-heavyweight title by knocking out all his opponents in the 1995 Provincial and Canadian Nationals. He then went on to represent Canada in the 1995 Pan-American Games and the 1996 AIBA Multi-Nation International Olympic qualification tournament earning an Olympic Birth for Canada.

In 1999 he moved back to Los Angeles to start his pro boxing career training at Freddie Roaches famed Wild Card Boxing gym.

In 2007 Jason moved back to Victoria to achieve his goal of opening his gym and pass on his knowledge of Martial Arts.

"Martial Arts have brought incredible experiences, people and lessons into my life. It is my passion and I hope to open this door to others to share my knowledge of this wonderful art. I have now retired from competition and have moved into my role as a trainer." - Jason Heit

Jason has a combined Boxing, Kickboxing and MMA ring record of 42 wins, 5 losses and 34 knockouts.

BRAYDON BLAZINA
- Boxing Coach

Braydon Blazina is an amateur boxer and national bronze medalist. He began playing hockey at 5 years old and played for the Grizzlies until he was 17. Braydon got his start in boxing at Westshore Boxing and currently fights out of Victoria representing Island Boxing. He is a dedicated athlete that trains and competes regularly with the goal of scoring gold at a national level within the next year. Braydon is committed to the sport and his eyes set on going pro in boxing in the coming years!

MATT DANIELS
- Boxing Coach

Matt Daniels began boxing at 18 years old. He has had 11 fights and 4 wins. In addition to boxing he has trained in Brazilian Jiu Jitsu, Mixed Martial Arts, wrestling, and kickboxing. Matt recently spent two months in Thailand in 2024, training for Muay Thai. His goal is to continue to advance in boxing and turn pro in the upcoming years.

ROBSON SANTANA PEREIRA
- BJJ Coach

Robson Santana Pereira, 44 years old, was born in Belém, Pará, Brazil. He has been practicing Brazilian Jiu-Jitsu since 2008, and after years of dedication and training, he earned his black belt in December 2023 under Team Ivan Leal T1. His journey in the sport reflects discipline, passion, and a constant commitment to technical and personal development.

“Discipline comes before talent”

TERA JOHNSTON
- Personal Trainer

Tera is an experienced personal trainer with a passion for fitness and mental health. She graduated from Northern Alberta Institute Of Technology (NAIT) in 2019 with a diploma in Personal Training and is a Certified Personal Trainer through the Canadian Society of Exercise Physiology.

Tera specializes in functional movement, corrective exercise, and prioritizes mental wellbeing for a holistic approach to physical training.  Growing up playing sports, Tera learned the importance of physical health to one's mental well-being. 

She believes that fitness has helped her grow as a person and is now dedicated to being a mentor for others.  Tera's ultimate goal is to provide a fun, educational, and supportive environment for all of her clients. Whether you're just starting your fitness journey or looking to take your workouts to the next level, Tera's positive attitude and expertise can help you achieve your goals.

LANE POMMER
- Boxing Coach

Lane’s journey into boxing began in 2018 when Westshore Boxing was located at Club Phoenix Gym. Offered a free class, he quickly fell in love with the sport, immersing himself in as many sessions as possible to sharpen his skills.

Over the years, Lane stepped into the ring 12 times to compete. Though his competitive days are on hold for now, he remains deeply connected to the sport by teaching at Westshore Boxing. Coaching keeps him sharp, allows him to refine his technique, and lets him guide a new generation of boxers toward discovering their own passion. He continues sparring with members to stay fit and maintain his edge inside the ropes.

Beyond the boxing gym, Lane is a skilled carpenter, holds a degree in philosophy, and was a primary care paramedic for many years. His interests extend to reading and writing about history, politics, and philosophy, offering him a rich intellectual life that complements his physical training and work.